Client Global Dance Collective

This award winning dance school has a niche market in world dance. They hold classes for Belly Dance, Fusion, Tango, Cuban, Kizomba and hire out dance groups across Australian festivals. A very savvy and switched on boss lady Cara Griffin runs the whole thing and she wanted to scale up big time!

Business Objectives

  • To grow enrollments in dance classes with a longer term commitment

  • To update dance timetable on the website with ease and with little tech ability

  • To grow dance school awareness with a stand out WordPress website

  • To create more opportunities for festival performances

  • To attract more publicity through magazines and influences

  • To improve awareness of world dance styles among the national Australian dance community

Branding Solution By Mango Tree Media

  • Created the Global Dance Collective Logo with horizontal, vertical and reverse options & variations

  • Created a brand style guide for web, print and social media

  • Created sub brands for each of the dance classes

Website Solution By Mango Tree Media

  • Created a mobile friendly website in WordPress

  • Configure Cara’s google calendar on her phone to automatically update her class time table on her website for ease of updating

  • Optimised For search engine traffic with best practice organic SEO

  • Added a gallery and video assets to the site

  • Had a staff training meeting to show clients how to update products, articles and pages

Graphic Assets Solution By Mango Tree Media

  • Created a Global Dance Collective merchandise line for extended product passive income online

  • Created posters for festival performances

  • Created dance studio signage

  • Created Magazine Ad layout

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At Mango Tree Media we are always excited to hear about your creative projects, we love building fantastic websites for our clients with a focus on impeccable customer service. We look forward to growing your business!

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